Campaign | Iconography

With all that’s needed to manage a video production, your data plan should be the last of your concerns. That’s why Teradek created a flexible cellular solution that frees you from data throttling.

I collaborated closely with the Creative Solutions product design team to create assets for a successful launch campaign including web and email. My expertise in brand design and digital illustration allowed me to craft engaging and cohesive visuals that resonated with their target audience.

Along with the campaign hero image, I designed value prop icons that work across mobile and desktop web platforms. These icons give visual context to each value proposition.

I also created illustrations of the gear that work cross-compatibly with the new Teradek Data card. These line drawings work together with the icon set as they use the same brand colors and line weight.

Creative Director: Brandon Woodard